What is Off-Page SEO?
Off-page SEO services involve actions that happen outside the borders of a website which impact its rankings in SERPs, most notably by acquiring high-quality backlinks from other websites to reassure search engines that only the linked site is trustworthy, relevant, and authoritative. This is what is commonly called ‘link earning’ where the content or products provided are used as leverage to spur external websites to link back.
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