Asia-Pacific Frozen Fruit and Vegetables Mix Market Growth Globally at a rate of 7.5% in the forecast period 2022 to 2029.
- The winning Europe Frozen Fruit and Vegetables Mix Market report serve to be an ideal solution for a better understanding of the market.
- It is helpful in finding out the size of the market for specific products. The report gives helpful insights which assist while launching a new product. The industry analysis report helps businesses in knowing their market share over various time periods, and the transportation, storage, and supply requirements of their products.
- The market report highlights the key manufacturers to define, describe and analyze the market competition landscape via a SWOT analysis.
- An array of objectives of marketing research has been considered to generate this best market research report. The market data presented in the report helps to recognize different market opportunities present internationally.
- Competitive analysis performed in the reliable Europe Frozen Fruit and Vegetables Mix Market makes aware of the moves of the key players in the market such as new product launches, expansions, agreements, and joint ventures.
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Market Definition
- Frozen fruit is when the fruit is frozen, it is picked at the peak of ripeness and flash-frozen soon after to preserve the optimal nutrition benefits.
- Frozen fruit often lasts several months and may be more economical than buying fresh fruit that goes bad quickly.
- Frozen vegetables are vegetables that have had their temperature reduced and maintained below their freezing point for storage and transportation until they are ready to be eaten. They may be commercially packaged or frozen at home.
Market Dynamics
Drivers
- Growing urbanization and increased adoption of a healthy lifestyle
Nowadays, people are becoming more aware of the health benefits of vegetables and fruits, boosting the market demand. Also, the increasing urbanization involving the high disposable income shifts the consumer's preference toward healthy food alternatives.
- Increasing consumption of canned and frozen food
The changing lifestyle and busy schedules of individuals have pushed the market consumption trend toward the canned and frozen food. This consumption has increased further due to the unfortunate spread of Coronavirus worldwide as consumers stockpiled their freezer with longer shelf items during lockdowns.
According to the American Frozen Food Institute's (AFFI) 2021 "Power of Frozen" report frozen food sales continue to be robust versus 2019 pre-pandemic normal. Moreover, over the last 52 weeks ending late May 2021, frozen food sales are still up 9.2% versus the same period a year ago. This is 4% higher than the 5.8% increase in sales for all foods and beverages.
Thus, in conclusion the, growing vegan population and increasing demand for vegan Food such as vegetables and fruits due to health benefits will drive market growth in the coming years.
Opportunities
- Digitalization of the retail industry
Digital transformation of the food retail industry to improve their service and facilities to stay ahead of the curve and to cater to the customers' demand will provide opportunities for frozen fruits and vegetable manufacturers. The increase in the inclination of consumers towards online shopping of food products due to its convenience coupled with the availability of a wide variety of frozen fruits and vegetables on online platforms is creating a huge opportunity for the frozen fruit and vegetable market.
Therefore, underdeveloped or lack of cold chain infrastructure and logistics in various regions can hamper the demand for frozen in those regions leading to restraining the Asia-Pacific frozen fruit and vegetable mix market.
Challenges
- HIGH COMPETITION AMONG THE MARKET PLAYERS
The high competition among the already existing market players poses a significant challenge for the new players who wish to enter the market as several players are offering various frozen fruit and vegetable products in high quality to fulfill the demand of the end users. The existing players in the market, such as Conagra Brands, Inc., Hanover Foods, J.R. Simplot Company, Virto Group, SFI LLC., and others, offer large number of different frozen fruit and vegetable mix products and are constantly engaged in launching new products with high-quality, therefore, causing major competition in the market. Moreover, some local players and small-scale manufacturers offer low-quality products at cheaper prices, which affect the Asia-Pacific frozen fruit and vegetable mix market. In addition, an increase in the number of manufacturers offering a wide range of frozen fruit and vegetable mix will cause tough competition for the other players in the market.
Asia-Pacific Frozen Fruit and Vegetable Mix Market Scope
The Asia-Pacific frozen fruit and vegetables mix market is segmented into five notable segments based on type, category, technology, end user and distribution channel. The growth amongst these segments will help you analyze major growth segments in the industries and provide the users with a valuable market overview and market insights to make strategic decisions to identify core market applications.
Type
- Frozen Vegetables
- Frozen Fruits
Based on type, the Asia-Pacific frozen fruit and vegetable mix market is segmented into frozen vegetables and frozen fruits.
Category
- Conventional
- Organic
Based on category, the Asia-Pacific frozen fruit and vegetable mix market is segmented into organic and conventional
Technology
- Flash-Freezing/ Individual Quick Freezing (IQF)
- Belt Freezing
- High Pressure-Assisted Freezing
- Others
Based on technology, the Asia-Pacific frozen fruit and vegetable mix market is segmented into flash-freezing/ individual quick freezing (IQF), belt freezing, high pressure-assisted freezing, and others.
End User
- Food Service Sector
- Household/Retail Sector
Based on end user, the Asia-Pacific frozen fruit and vegetable mix market is segmented into food service sector and household/retail sector.
Distribution Channel
- Store Based Retailers
- Non-Store Based Retailers
Based on distribution channel, the Asia-Pacific frozen fruit and vegetable mix market is segmented into the store based retailers and non-store based retailers.
Asia-Pacific Frozen Fruit and Vegetable Mix Market Regional Analysis/Insights
The Asia-Pacific frozen fruit and vegetable mix market is analyzed and market size insights and trends are provided based on as referenced above.
The countries covered in the Asia-Pacific frozen fruit and vegetable mix market report are China, Australia, Japan, South Korea, Vietnam, Singapore, Malaysia, Indonesia, Thailand, Philippines, New Zealand, India, Rest of Asia-Pacific.
China is the fastest-growing region for frozen fruit and vegetable mix market because several regional start-ups are engaged in launching different frozen fruit and vegetables in innovative ways.
Competitive Landscape and Asia-Pacific Frozen Fruit and Vegetable Mix Market Share Analysis
The Asia-Pacific frozen fruit and vegetable mix market competitive landscape provides details by the competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Asia-Pacific region presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus on Asia-Pacific frozen fruit and vegetable mix market.
Some of the major players operating in the Asia-Pacific frozen fruit and vegetable mix market are J.R. Simplot Company., Grupo Virto, SunOpta, General Mills Inc., Conagra Brands, Inc., Bonduelle, and Hanover Foods, among others.
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MAJOR TOC OF THE REPORT
Chapter One: Introduction
Chapter Two: Market Segmentation
Chapter Three: Market Overview
Chapter Four: Executive Summary
Chapter Five: Premium Insights
Chapter Six: Asia-Pacific Frozen Fruit and Vegetable Mix Market
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